Marketing articles

Sweet Cakes

5-Block Sweet Cakes Sweet on cupcakes? Then you’ll love Sweet Cakes, the newest program from The Fabric Shop Network. Included in this fun program are complete directions for 5 different cupcake blocks and 5 different cupcake projects. PLUS 50-cupcake recipes! Make an easy apron with a cupcake appliqué Try your hand at a simple potholder

North American Mystery Series

With the success of the two International Mystery programs, we bring you a new addition to the series– North American Mystery.Wouldn’t your customers rather make a quilt each month instead of a block a month? With our Mystery Series you can have them doing just that as they make quilts from all over North America!

International Mystery Series

Wouldn’t your customers rather make a quilt each month instead of a block a month? With the two International Mystery Series programs, you can have them doing just that as they make quilts from around the globe! The mystery quilt format keeps the program fun and interesting. It also means you can promote a class

Let’s Go Dotty

Make your cash register sing! FabShop’s Club “Let’s Go Dotty” promotion will keep your customers returning month after month. It contains everything you need to plan, market, and implement a profitable, year-long promotion. Filled with quilting projects and product information, our fun-filled planner will show you how to host your own successful ongoing shop party.

WashTub I & II

For shopowners and their customers who love 1930s prints. The quilts and projects are designed-to-be started in class, but finished by the student at home. Each project is accompanied by a story, inspired by the serialized patterns and their stories that were printed in the local newspaper during the 1930s. The Wash Tub Club stories

Birthday Blooms

by Deborah Coates and Christine Thomson Combining two of life’s greatest pleasures, quilting and gardening, Birthday Blooms has been designed to celebrate friendship, grow customer loyalty, and nurture customer service. For centuries the language of flowers has given definition to gardens and friendship. From January through December flowers have represented the months of the year

Stash Pot Pie I & II

It’s Stash Pot Pie and it’s Scrap-o-licious! This FabShop club program is full of the ingredients to get customers sewing up their fabric stash and into your shop for more! The program includes 12 pie-theme, scrappy quilts, 12 promotional tips, add-on sales ideas, and 12 delicious pie recipes. It’s hot way for customers to burn

BlockSwappers

Have You Heard? BlockSwappers builds on the popularity of quilt block swaps in guilds and online: Encourages quilters of all levels to participate in a new quilting adventure. Creates an environment of fun associated with the store. Connects the store and customers with a sense of belonging. Creates additional foot traffic and sales on a

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